Disruption has been the buzzword in healthcare – and healthcare marketing – for the past five years or so. Yet, we tend to think of that...

When I started this series of blog posts in early 2018 after making a major career change, I never imagined writing about this...

With the year winding down, it’s the perfect time to read and reflect. To help you do that, here are two excellent resources for anyone...

I recently took a new job in a new state at a new organization. During the next few months, I will share some of the knowledge that I...

I recently took a new job in a new state at a new organization. During the next few months, I will share some of the knowledge that I...

When a snowstorm – or even a light dusting – hits Portland chaos tends to ensue. The arrival of bad weather also leads to one of my pet...

Continuing the trend for the past few years, healthcare is in an exciting period of innovation and change, which is pushing marketers,...